Animal welfare

Faux fur: the better alternative to fur

At Peter Hahn we deliberately refrain from using real fur, because we want to make an active contribution to animal welfare. Animal welfare is one of the many examples of our sustainability policy. For many years, we have consciously avoided furs such as mink, fox or raccoon dog, often in agreement with our customers.

In addition to fair working conditions and the careful use of our resources, more and more people demand ethical principles when it comes to handling animals. The abandonment of real fur is an essential and important aspect of this.

By using high-quality synthetic furs we can respond to current trends, for example using faux furs to created cuddly collars on jackets or coats.

Before use, we test our faux fur thoroughly. Our experts in quality management can distinguish very definitely whether it is animal fur or faux fur. Our customers can be 100% sure that they are exclusively buying faux fur.

In good company

By choosing to join the “Fur Free Retailer program” (FFRP) in May 2016, we have taken a decisive step in public perception. This international initiative already has more than 800 members worldwide, including the entire Otto Group, Gerry Weber and Marc O’Polo. As a signatory of the “fur-free declaration” we commit ourselves to include no real fur in our range.

More information on this topic can be found at:


Why Caregora is the better Angora

The media regularly reports about species-inappropriate animal husbandry and abhorrent animal cruelty suffered during the production of meat or milk, for example. Unfortunately, similar abuse is also found in animal husbandry in the production of resources such as Angora wool. We at Peter Hahn cannot endorse this, nor can we reconcile it with our ethical values.

Therefore, we tread a different, better path. As such, Peter Hahn customers will only find Angora products which are supplied by the producer Medima. There is a good reason why we make an exception for Medima products.

Medima pays attention to the animal-friendly acquisition of the resource

Medima condemns the dubious practice of plucking rabbits to harvest Angora wool, because it is very painful for the animals. That is why Medima, verifiably, only shears the rabbits. Shearing occurs 3-4 times a year, either electrically or by hand, and is performed very gently. The rabbit does not feel any pain in the process. Additionally, a coat of hair of about 1 cm remains, so that the animal will not be cold, even at low temperatures.

Medima even goes a step further

Trust is good, ongoing supervision is better. For this reason, Medima has its Angora production rigorously inspected and certified. The Angora breeding facilities, which provide the resources for Medima underwear, are even certified in accordancw with the strict Animal Welfare Code of the British Ministry of Agriculture. As a result, the well-being of the animals is ensured and is beyond reproach. Hence the so-called Caregora™ is the first high-quality selected and certified Angora fibre. Caregora™ fulfils all criteria of a premium natural fibre combined with adherence to guidelines for animals’ living conditions and welfare. As such, Caregora™ is a quality seal that respects a responsibly harvested natural resource, which is produced with consideration for international standards. The compliance with these standards is inspected and confirmed by UL (Underwriter Laboratories, an independent, globally operating inspection company).

Animal welfare & Environmental Protection

Environmental Protection

Environmentally friendly catalogue

The forests regulate our climate and are an important recreational area for us all. That is why it is so vital that they are preserved. Peter Hahn would like to make its contribution to helping the environment.

Environmental concerns play an important role in the production of our advertising media. That is why Peter Hahn exclusively buys certified paper for use in its catalogues. As from the 2017 spring/summer catalogue, all catalogues in all sales markets will bear the PEFC logo, usually on the back.


The requirements are, inter alia, that mixed forests are to be preserved or expanded, and that clearing is prohibited. The use of pesticides is also not permitted, and the ultimate goal is the sustainable management of forests. Worldwide, 303 million hectares of woodland have already been certified according to PEFC.

Our PEFC certification took place in August 2016 and has to be reviewed annually. Representatives of TÜV Nord not only come to visit Peter Hahn, but the forest owners are also directly scrutinised. The entire production chain – from raw material to the ready-for-use end product – is certified and is controlled by independent experts such as TÜV. This way PEFC ensures that the logo is not misused. With PEFC certification, we are making another important contribution to  sustainability at Peter Hahn.

More information on this topic can be found at:

Also, the wood for the paper of the Peter Hahn catalogues originates entirely from Europe, mostly from Scandinavia and Germany. We do not use tropical woods of questionable origin.

Sustainability Strategy

You will find further information in regards to our ethos and sustainability strategy in this section.

Social Responsibility

Our efforts in regards to good working conditions in the supply chain are shown here.

Transparent Supply Chain

In this section, we give you a sneak peak behind the scenes of our supply chain.

Emergency Call

In case of urgent, feel free to ask questions.

Start typing and press Enter to search